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So many use cases, so much potential.

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A rewarding experience to run an AI workshop for the European Research Executive Agency (REA) communications team with Jacques Foul.

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One case study was finding ways to attract more scientists to Europe.

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Creating a detailed demographic/sociological cohort of the target audience, applying communication frameworks for more persuasive messaging, and running GPT@JRC-powered brainstorming conversations for creative campaigns is the “co-intelligence” (as per Ethan Mollick’s book) approach we advocate: human ingenuity + artificial intelligence.

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“AND” not “either/or”.

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This was originally posted on Andras Baneth's LinkedIn account.

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