Blog Post

September 6, 2025

By

András Baneth

Reimagining EU Advocacy with AI-Generated Visuals

Discover how AI tools like ChatGPT’s image generator can turn dense EU regulations into creative, eye-catching visuals—like cereal box ads for Brussels bus stops. A fresh take on advocacy campaigns and policy communication.

Have you realised how creative and powerful ChatGPT's image generator has become?

I fed in Regulation (EU) 2024/1789 on the decarbonisation of the gas market, as a PDF.

Then I prompted the following:

"I need a creative, fun image of the main message of this regulation, on a cereal box, creatively shown, and it's meant to be displayed in a bus stop aimed at EU officials commuting in Brussels.

"The result is a nice creative that may not be ready to be deployed immediately, but it's good enough as a concept to build upon.

hashtag#Advocacy campaigns can get a lot more creative and visual (if prompted well).

This was originally posted on Andras Baneth's LinkedIn account.

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