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IB10
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IB10

The 4 Meeting Rules Your Boss Should Follow Too

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Meetings don’t have to be time-wasters. These four simple rules keep discussions purposeful, productive, and fair—for managers and teams alike.

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IB9
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IB9

When AI Outsells Humans: What Persuasive Machines Mean for Advocacy, Politics, and Beyond

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A new study suggests AI tools can be more persuasive than humans—including lobbyists and activists. What does this mean for advocacy, politics, and communication strategies? Explore the risks and opportunities of persuasive machines.

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IB8
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IB8

The Smartest App Marketing Move? No Pitch at All.

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Instead of cold emails and demos, one app company staged a live theatre show to win over HR departments. The result? Entertainment, powerful workplace lessons, and brilliant marketing. Here’s how turning a sales pitch into a performance paid off—and what other businesses can learn.

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IB7
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IB7

Who Knew Spanish Class Would Lead Me to AI in Madrid?

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From high school Spanish classes to running an AI workshop in Madrid — a journey that blends languages, culture, and technology. Discover how language learning shaped my path to exploring AI and the Pirámide de Maslow del uso de la IA/GPT.

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IB6
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IB6

AI at Work: A Chart of Human Reactions You Can’t Ignore

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Many organizations are adopting AI tools without fully understanding how employees feel about them. This post explores 9 common psychological responses to AI, offering a practical lens for leaders managing change, strategy, and communication around new technologies.

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IB4
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IB4

Scenario Planning with AI: Why Governments and Lobbyists Are Missing Out

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Discover how tools like Google Gemini’s Deep Research can transform scenario planning in government affairs and lobbying. From geopolitical crises to industry-specific strategies, AI can analyze hundreds of sources to generate realistic, evidence-based insights—yet it remains underused.

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IB4
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IB4

Reimagining EU Advocacy with AI-Generated Visuals

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Discover how AI tools like ChatGPT’s image generator can turn dense EU regulations into creative, eye-catching visuals—like cereal box ads for Brussels bus stops. A fresh take on advocacy campaigns and policy communication.

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IB3
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IB3

Mental Shortcuts in the Age of AI: A Quiet Concern Getting Louder

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"Mental laziness" is an increasingly common concern in our AI workshops. In this post, we highlight a new study from Carnegie Mellon and Microsoft Research on AI and critical thinking—and share our visual summary of its key insights.

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IB2
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IB2

By 2027, AI Will Change Everything. Are We Prepared?

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By 2027, AI could surpass the impact of the Industrial Revolution—if this scenario plays out. From personal assistant agents to superhuman coders and geopolitical tensions, this thought-provoking forecast is essential reading for policymakers, strategists, and tech leaders in Brussels, Washington, and Beijing.

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