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Photo of Andras and Jacques in a conference room
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Photo of Andras and Jacques in a conference room

One Year, 1000+ Leaders Trained—AI for Advocacy in Action

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In just a year since connecting with Jacques Foul, we've trained over 1000 professionals on AI’s role in advocacy.

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Photo of Jacques reading

Getting Better AI Results: Insights from Comms Experts

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We asked communications professionals how they refine AI outputs—here’s what they shared.

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Photo of computer code on a screen

AI Isn't Just a Tech Skill—It's About Thinking Better

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Mastering AI tools like Copilot, ChatGPT, or Gemini isn’t about software expertise—it’s about linguistic precision and self-awareness.

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Photo of Jacques wearing headphones, sitting behind a computer.
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Photo of Jacques wearing headphones, sitting behind a computer.

AI Isn’t Perfect—Here’s How to Work With It

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Many people avoid AI because its responses can be generic, jargon-heavy, or just plain wrong. Why? AI is designed to please, not to be perfect. It prioritizes speed over accuracy.

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Photo of the book Six Thinking Hats by Edward de Bono placed on a white surface.
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Photo of the book Six Thinking Hats by Edward de Bono placed on a white surface.

Unlock Free Strategic Consulting: How AI + '6 Thinking Hats' Can Sharpen Your Problem-Solving

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Discover how AI, combined with Edward de Bono’s '6 Thinking Hats' approach, can serve as your free strategic consultant.

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Photo of a slide titled “Targeting EU pharma policy makers”
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Photo of a slide titled “Targeting EU pharma policy makers”

Targeting EU Pharma Policy-Makers: How AI Can Refine Your Advocacy Strategy

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Who exactly are the EU policy-makers shaping pharma regulations, and how do you craft messages that resonate with them?

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Photo of Jacques in in the Ambroix studio with a microphone
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Photo of Jacques in in the Ambroix studio with a microphone

How Deep Are Your AI Questions? Unlock Better Insights with Smarter Prompts

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The quality of your AI-generated answers depends on the depth of your questions. Want more meaningful insights?

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Photo of Jacques wearing a suit
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Photo of Jacques wearing a suit

100+ Comms Pros, 1 Big Question: How to Use AI Without Losing Quality?

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Time-strapped and overwhelmed by AI tools, comms professionals are looking for practical solutions.

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Photo of a slide titled “See why AI has political preferences”
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Photo of a slide titled “See why AI has political preferences”

Do AI Tools Have Political Bias? A New Study Sheds Light

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AI models may not have personal opinions, but their responses are shaped by built-in or inferred values—meaning the way you phrase a question can influence the answer.

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